This special offer is included with Veras CheckOut 11.1 (and subsequent versions), mPOS, Self-Checkout, Endless Aisle and Remote Selling.
Nearly every stage of a shopper’s end-to-end experience, from the moment they search for a product or step into a store, has the opportunity to be personalized. Given the ability to intelligently mine and collect shopper data, AI and ML-driven retail technologies such as Veras Affinity Clienteling, Remote Selling and Black Book, offer enormous potential for retailers to build effective, context-aware processes to deliver compelling experiences, and empower frontline workers to facilitate that journey.
Post-Purchase Communications
An important and often overlooked portion of that journey is post-purchase communications. Revenue generated from initial sales is certainly a building block for any retailer, but retention is what helps foster sales growth and really set a business apart from other merchants. Did you know that acquiring new customers costs five times as much as it costs to retain existing customers? What’s more, new customers are 5%–20% likely to make a purchase, while existing customers are 60%–70%.
Effective post-purchase communications contribute to higher customer retention rates. The flexEngage digital marketing platform combined with Veras’ omnichannel retail technology promotes just that. Digital receipts help keep the conversation going with customers after they leave the store or make a digital purchase to strengthen the relationship with your brand inspire brand loyalty through ongoing, personalized engagement.
More Ways to Personalize. More Opportunities to Convert.
Static and basic transactional messages can be easily ignored, unlike flexEngage’s digital receipts that can help retailers deepen and extend customer loyalty after each transaction by:
• Turning receipts into repeat purchases
• Creating loyalty through convenience
• Engaging beyond the purchase
FREE* Essential Tier Benefits with Veras Solutions
When you purchase or upgrade to Veras CheckOut 11.1 (or subsequent version), mPOS, Self-Checkout, Endless Aisle and Remote Selling, you’ll receive flexEngage’s Essential digital receipt bundle at no additional cost.
Complementary front-end features in the Essential tier include barcode, clickable logo sent to your domain, PDF attachment, and the added benefits of:
• Contactless experiences
• Increased email adoption
• Reduced paper costs
* Available to customers in North America. Some add-on services may incur additional costs, such as third-party survey integration.
Digital innovation in omnichannel, mobile and remote selling, real-time inventory visibility, and customer experience is on everyone’s wish lists with big plans to execute in 2022. Are you ready to perfect the customer connection and engage with shoppers post-purchase? We’re here to partner and help support leading retailers to achieve these goals.
There’s no time to delay as data is dramatically disrupting the way retailers do business. Data intelligence and the right retail technologies will drive it even further—and those who can optimally leverage their data will gain a competitive edge.