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Your Win/DSS Upgrade is Long Overdue

Win/DSS Migration

Your Win/DSS Upgrade is Long Overdue

February 22, 2022

If you’re a retailer and Win/DSS is your point-of-sale system, your IT, operations, and customer-facing associates are struggling with a rigid, outdated system that has some serious limitations.  

Designed before the age of mobile and digital commerce, Win/DSS falls incredibly short when it comes to empowering today’s retailers to deliver omnichannel experiences. We understand that getting your enterprise on a new platform may seem challenging. However, when you consider the time and resources wasted to stay afloat on a legacy platform – while falling further behind on modern retail experiences – it makes sense to upgrade.

We know the limitations you face when it comes to the many obstacles and workarounds in Win/DSS. They can include daily corrupt files and lost transactions, serious disruptions to sales and customer experience, and the most convoluted manual processes to complete transactions and keep the system running. The following infographic underscores some of the of the top Win/DSS burdens alongside the immediate benefits that could be gained with an upgrade to Veras CheckOut.

Win/DSS Infographic

Immediate Benefits Upgrading to Veras CheckOut

(click image below to expand)

BIG Omnichannel Platform Gains

Let’s face it, most of the elements called out in the Win/DSS infographic are table stakes. With all that retailers need to achieve to deliver on customer demands, a modern omnichannel platform should offer far more. Through Veras CheckOut’s future-proof platform architecture, omnichannel capabilities, flexible modes of selling, and AI-driven customer experiences – CheckOut provides a path forward for retailers to execute on their omnichannel vision.

Using real-time enterprise inventory data and centralized order visibility and alerting, Veras CheckOut creates the ultimate omnichannel experience on a single, unified platform through:

  • Enterprise-grade technology
  • Services-based architecture
  • Hardware-agnostic integrations
  • Real-time data and inventory management
  • Frictionless omnichannel and cross-store selling
  • Integrated modules for mPOS, clienteling, remote selling, and more
Retail Experiences Built Around the Customer

Whether it’s in-store or digitally, the Veras Extend Customer Experience platform supports modern mobile and cross-channel capabilities on iOS, Android and Windows platforms. Extend offers a lightweight native client that integrates to Veras CheckOut transparently to power a variety of associate- and customer-facing experience on mobile and fixed devices, including the capabilities below.
 

Additionally, with real-time connectivity and enterprise-wide inventory availability, the Veras platform delivers a comprehensive inventory solution to optimally locate, pick, ship and restock merchandise to meet the needs of the cross-channel shopper so you never lose a sale.

  • Ship from Store or Warehouse
  • Endless Aisle / Save-the-Sale
  • Cross-Store Pickup
  • Ship-to-Store
  • Bulk Item Pickup
  • Buy Online Pickup in Store

Cater to Your Customer’s Shopping Styles

Consumer behavior and shopping preferences can vary greatly, which impacts how a customer may want to shop in the store. There are many variables at play. Does the customer already know the item they want? Perhaps the customer has a question but can’t seem to find a store associate to help. Or maybe your customer is in a rush and needs to get checked out quickly.

Whatever the scenario, Veras’ in-store solutions including Product Kiosk, mPOS, and Self-Checkout allow shoppers to get what they need and in the way they like to shop.

Product Kiosk. In addition to obtaining pricing details, Veras Product Kiosk’s interactive touchscreens empower shoppers to explore on their own. Shoppers gain a full 360-product view through rich product descriptions, images, and customer reviews.

Mobile Point-of-Sale. With Veras Mobile Point-of-Sale, perform full point-of-sale transactions with secure payments or suspend the transaction and complete it on a standard register. And operate mPOS at any offsite event or easily add an in-store register by docking the tablet as a fixed POS terminal.

Self-Checkout. In addition to giving happy customers choice and speed with Veras Self-Checkout, retailers can experience big benefits as well. Maximize personnel productivity with labor costs during off-peak hours and seasonal surges. And never lose a sale to long wait times by making the most of your floor space to drive more transactions.

Personalized Shopping & New Digital Channels

The shift and appetite for digital commerce has made it possible for retailers to reach and personalize shopping experiences like never before. Omnichannel and new digital capabilities like Veras Remote Selling are putting customers entirely in control to shop as they desire. And smart and connected technologies such as Veras Affinity Clienteling create opportunities for store associates to reach more customers and in more meaningful ways.

Affinity In-Store Clienteling. Veras Affinity Clienteling mobilizes frontline workers with next-level customer insights and personalization the moment shoppers walk into the store. The ultra-responsive, intelligent engine helps anticipate and deliver on the customer’s wants, allowing store associates to provide the high-touch, consultative service many shoppers desire. And customer interest can be quickly converted into purchases with checkout in-aisle.

Remote Selling. Veras Remote Selling adds a powerful revenue channel for the store. Browser-based and purpose-built for retail, remote selling combines the ease of ecommerce with the high-level service and personal touch of a knowledgeable sales associate. The associate can share products live in the store and digitally through the platform where customers may browse, save to their wish list, and complete purchases.

Black Book Customer Outreach. With Veras Black Book, retail staff working in-store or remotely can provide personalized services to better track and engage with the customer on an on-going basis. Black Book drives proactive and personalized outreach using customer data, timely alerts and reminders, and convenient templates for store associates to always be in touch with your best customers.

All of this is enabled by Veras’ services-oriented, future-proof platform. Highly adaptable to support a variety of deployment models, the platform’s microservices API layer shares business logic across an array of endpoints. From traditional POS to mobile selling to clienteling, our proven enterprise architecture allows retailers to not only innovate faster, but at lower TCO.

Our Win/DSS Knowledge & Expertise

Lastly, the experts at Veras, several of whom once implemented, trained and supported Win/DSS, acquired the technology in 2016. The team has since shed the legacy software to deliver a leading omnichannel solution.

Additional Migration Benefits:

  • Thoughtful design transition across UI, terminology, and process flows
  • Veras CheckOut’s integration to JDA MMS
  • Transparency to finance, sales audit, and inventory control
  • Easy customizations
  • Upgrades without impacting the standard software

Now that we’ve taken you through the daily burdens of Win/DSS and big-picture gains of omnichannel POS through the Veras unified platform – isn’t it time to take the next step forward? 

There’s no better time to upgrade. Contact us to learn how you can make smart technology investments through a modern POS platform while leveling up your entire retail operations. 
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Free Digital Receipts with Veras Omnichannel POS

Purchase any cart-based application on our omnichannel platform & receive free* digital receipts with flexEngage

This special offer is included with Veras CheckOut 11.1 (and subsequent versions), mPOS, Self-Checkout, Endless Aisle and Remote Selling.

Nearly every stage of a shopper’s end-to-end experience, from the moment they search for a product or step into a store, has the opportunity to be personalized. Given the ability to intelligently mine and collect shopper data, AI and ML-driven retail technologies such as Veras Affinity Clienteling, Remote Selling and Black Book, offer enormous potential for retailers to build effective, context-aware processes to deliver compelling experiences, and empower frontline workers to facilitate that journey.

Post-Purchase Communications

An important and often overlooked portion of that journey is post-purchase communications. Revenue generated from initial sales is certainly a building block for any retailer, but retention is what helps foster sales growth and really set a business apart from other merchants. Did you know that acquiring new customers costs five times as much as it costs to retain existing customers? What’s more, new customers are 5%–20% likely to make a purchase, while existing customers are 60%–70%.

Effective post-purchase communications contribute to higher customer retention rates. The flexEngage digital marketing platform combined with Veras’ omnichannel retail technology promotes just that. Digital receipts help keep the conversation going with customers after they leave the store or make a digital purchase to strengthen the relationship with your brand inspire brand loyalty through ongoing, personalized engagement.

More Ways to Personalize. More Opportunities to Convert.

Static and basic transactional messages can be easily ignored, unlike flexEngage’s digital receipts that can help retailers deepen and extend customer loyalty after each transaction by:

• Turning receipts into repeat purchases 

• Creating loyalty through convenience 

• Engaging beyond the purchase 

FREE* Essential Tier Benefits with Veras Solutions

When you purchase or upgrade to Veras CheckOut 11.1 (or subsequent version), mPOS, Self-Checkout, Endless Aisle and Remote Selling, you’ll receive flexEngage’s Essential digital receipt bundle at no additional cost.

Complementary front-end features in the Essential tier include barcode, clickable logo sent to your domain, PDF attachment, and the added benefits of:

• Contactless experiences 

• Increased email adoption 

• Reduced paper costs 

* Available to customers in North America. Some add-on services may incur additional costs, such as third-party survey integration.

Digital innovation in omnichannel, mobile and remote selling, real-time inventory visibility, and customer experience is on everyone’s wish lists with big plans to execute in 2022. Are you ready to perfect the customer connection and engage with shoppers post-purchase? We’re here to partner and help support leading retailers to achieve these goals.

There’s no time to delay as data is dramatically disrupting the way retailers do business. Data intelligence and the right retail technologies will drive it even further—and those who can optimally leverage their data will gain a competitive edge.

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Learn how Veras’ cart-based applications integrated with flexEngage digital receipts offer more ways to personalize and engage with shoppers post-purchase.